Your brand is everything your business touches and likely to be the reason your product or service is chosen over another. So make sure you're in control of it. We can with you, form a strategy dependent on; your ambitions, the sector you are in, the growth you require and the competitors you may encounter. Then design and apply consistently across every touch point.
Ultimately, your brand is a promise and the customer will decide the value of it. You just need to ensure you do everything you can to make this value positive.
Your logo will be a symbol of your brand in its simplest form. Your brand comprises of everything that represents you or your business and this needs to be considered and consistent - It's your logo, fonts, imagery, copy, illustrations, photography as well as how you present these element, yourself and your staff.
Get in touch for an honest opinion of where your brand is or how to get it where it needs to be.
PDF aims to brings together the creative community to discuss, debate and promote design thinking in Plymouth. N9's Nick Warren is a supporter and founding member of PDF.
As well as joining up the design dots locally, PDF set up The 400×400 Design Challenge is inspired by the number ‘400’. Looking to connect design and creativity with the 400 year anniversary of the sailing of the Mayflower, which was meant to take place in 2020. COVID19 has stalled the plans, but every month dozens of creatives add their ideas to a response of monthly word themes. See a small selection of our designs below.
